The names of the great marques roll off the tongue like poetry—Porsche, Jaguar, Maserati, Mercedes, Rolls-Royce and, of course, Ferrari. And, the best of these manufacturers reserve a special model name for their most significant cars. Think Carrera GT, Silver Ghost, SSK and Ghibli and you need no further description … at least to those in the know. But what many say could be the greatest name of all, GTO, was invented by Ferrari and has been used by them sparingly, almost lovingly, over the years; and always reserved for its most exciting, most dramatic cars.

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