I’m Rod: An Incorrigible Optimist
By Rod Campbell with Pete Lyons
If you are on the outside looking in on big-time motorsports, you have never heard of Rod Campbell…. However, as a fan who is familiar with names like Jackie Stewart, Ford Special Vehicle Operations, Brett Lunger, Michael Schumacher, Tom Walkinshaw, Townsend Bell, the Johnson’s Wax Can-Am Championship, to name a few, Rod Campbell has touched your life.
As one of the great motorsport public relations titans on both sides of the pond, Campbell has had a great deal of influence in some of racing’s biggest deals. Coming from very humble beginnings, on the plains of Saskatchewan Canada, his drive and natural charm found him in the boardrooms of the world’s most powerful executives and race circuits with some of the greatest names to ever turn a wheel in anger.
In I’m Rod, An Incorrigible Optimist, as told to Historian Extrodinaire, Pete Lyons, Campbell relates his story from beginning to the present. It shows many sides of a man who beyond his triumphs in business, also had a successful home life. The stories of being on the ground in the Can-Am, F1 and part of some of the bigger deals in the modern era of motor racing will allow the reader a “fly on the wall” perspective.
Beyond Campbell’s own stories, are the contributions of the many people who worked and lived with him. Narratives by Brett Lunger, Mo Nunn, Michael Kranefuss and longtime personal assistant Joan Jbara give insight to the man as he was observed by others.
This book is for the race fan, the businessman and the family man. One can come away highly motivated at the level of success that can be attained through dedication and respect.
Available for US$115, direct from publisher Blurb.com
