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BMW M8

Could the M-Division of BMW Make Its Own Car?

It Seems Possible

A new BMW M hypercar could be coming. At least that’s what we want to believe after BMW M boss Markus Flasch’s interview with Car Sales. The publication sat down and had a little chat with Flasch, and he revealed that in the future not all of BMW’s M cars will necessarily be modified versions of standard production cars. 

“We are investigating M variants that may also be stand-alone, that don’t have a predecessor,” Flasch said. when pressed for more information and asked if the M-division would start from a blanks sheet on a car in the future, he said, “potentially.”

That’s not a confirmation that a new M car will come that’s not based on anything, but it’s clear that BMW is at least looking into it. The possibility of a hypercar is real, too. 

“We would love to do it … but we are part of a big company and we only do things that make sense economically and are relevant for the brand. So far M is the strongest high-performance brand and we did not need a hypercar. So, from a brand perspective it is not needed, M is strong as it is.”

It would seem that Flasch is open to the idea and that likely means other folks at BMW are, too. However, it sounds as though that would only happen if it made sense for BMW’s business as a whole, which could be a hard sell to some of the top-level executives and decision makers.