Moretti
Moretti Motor Company, an Italian automobile manufacturer, was founded in 1925 by Giovanni Moretti. Initially, the company focused on producing motorcycles and microcars, but it eventually expanded into manufacturing a wide range of vehicles, including sports cars, commercial vehicles, and even electric cars. Based in Turin, Moretti became known for its versatility and innovation in the automotive industry, often producing unique and stylish vehicles that appealed to a niche market. In the post-World War II era, Moretti shifted its focus to passenger cars, producing a variety of models that were well-received for their design and engineering. One of the company’s most notable contributions during this period was the Moretti 750 series, introduced in the late 1940s. The Moretti 750 featured a range of body styles, including coupes, convertibles, and sedans, all powered by a 750cc engine. The 750 series helped establish Moretti as a reputable manufacturer of stylish and efficient vehicles. Throughout the 1950s and 1960s, Moretti continued to innovate and diversify its product lineup. The company developed a series of small, sporty cars based on Fiat platforms, such as the Moretti 1200 and Moretti 1500. Moretti’s collaboration with Fiat allowed the company to leverage Fiat’s engineering expertise while adding its own unique design touches. However, by the late 1960s and early 1970s, Moretti faced increasing competition from larger manufacturers and struggled to keep up with the rapidly changing automotive market. The company eventually ceased car production in 1989.
