Ares Design

Ares Design is an Italian luxury automotive design and engineering company founded in 2014 by Dany Bahar, the former senior executive at Ferrari and Lotus. Ares Design specializes in creating bespoke, handcrafted vehicles that blend cutting-edge technology with classic and contemporary design elements. The company’s mission is to cater to discerning clients who seek unique and personalized automobiles, offering a level of customization and exclusivity rarely seen in the industry. One of Ares Design’s flagship projects is the Ares Panther, a modern reinterpretation of the iconic De Tomaso Pantera. The Panther, built on a Lamborghini Huracán platform, features a carbon fiber body that echoes the classic lines of the original Pantera while incorporating modern performance and luxury. In addition to the Panther, Ares Design offers a range of customization services for existing luxury vehicles. Clients can bring in their cars for extensive modifications, including bespoke interiors, custom bodywork, and performance enhancements.